Today’s delightful discussion is with Doctor John Kotcher, a Research Associate Professor and the newly minted Director of the Center for Climate Change Communication at George Mason University. At Mason 4C, he leads a dynamic team of faculty, post-doctoral fellows, and graduate students dedicated to exploring effective strategies for communicating about climate change and air pollution. Together, their work empowers organizations to engage and activate citizens in shaping our society’s response to these important issues.

John also co-leads the Climate Change in the American Mind project, a series of national public opinion surveys carried out in partnership with the Yale Program on Climate Change Communication to investigate and track public attitudes toward climate change and support for climate policies in the U.S. 

Serendipitously, their most recent report—Global Warming’s Six Americas—was released just before recording, so if you haven’t checked it out, you can find it here.